I'm a heavyset guy (husky!) and I frequently get heel pain after being on my feet the whole day. I've tried a lot of heel cups and the heel defender has been the most effective at keeping the pain at bay. The 40$ price tag put me off at first, but now that I've tried it, it's totally worth it. It's a little bit thick though so this model might not work for dress shoes. I use this under a pair of boots.

Great heel cushion, relieved my plantar fasciitis pain better then others I have tried High-quality materials, easy to use, reasonable price. Great shock absorber, no pain when using them. Will buy more for my other shoes!!

I had bone spur, and achilles tendon repair. So my doctor recommended heel cups. I choose this brand, from this website. It worked wonders.

As described and big thanks to the manufacturer, after a good time of testing I feel and enjoy how my pain considerably decreased thanks to this heel cushion pad.

These work awesome for me. I'm mainly using them in jogging/tennis shoes. They help my plantar fasciitis better than the cheaper ones for sure!

The build quality and materials used are very nice. It feels much different from other heel inserts, the "sorbothane" seems REALLY nice, much nicer than those gel inserts.

Much heavier than expected, but it really makes it feel like quality!

Super comfy!